Legal · Compliance
Compliance & Disclosures.
Required and voluntary regulatory disclosures for Alderframe LTD as a UK private limited company. Last reviewed: 24 September 2026.
This page sets out the UK regulatory disclosures Alderframe LTD makes to clients, employees, suppliers and the public. It is published in the spirit of the “disclose, don’t bury” convention — everything one place, plain English, dated. Contact: [email protected].
1. Company identity (Companies Act 2006 · E-Commerce Regulations 2002)
- Registered name: Alderframe LTD
- Trading names: Alderframe · Build With Alderframe
- Type: Private company limited by shares
- Country of registration: England & Wales
- Registered office: 66 Paul Street, Hackney, London EC2A 4NA, United Kingdom
- Companies House number: 17269623
- UK VAT registration: not currently registered — turnover is below the £90,000 UK VAT threshold. VAT is not added to catalog prices. We will publish our VAT number on this page on the day we register.
- Apple Developer Team ID: F853777W6P
- Primary contact: [email protected]
- Website: https://alderframe.co.uk
2. Data protection (UK GDPR · Data Protection Act 2018)
Alderframe LTD is the data controller for personal data collected through alderframe.co.uk and through any Build With Alderframe engagement. Our full Privacy Policy is at /privacy.html. We list every third party that processes personal data on our behalf, with safeguards, at /legal/subprocessors.html.
ICO registration: [pending]. Once issued, our ICO data-controller registration number will appear here and on the Privacy Policy.
UK Representative: not required — Alderframe LTD is established in the United Kingdom.
EU Representative (EU GDPR Art 27): Alderframe LTD has no establishment in the European Union and offers services to people in the EU through Freshli and RouteSky. That processing is no longer occasional, so an Article 27 representative is required and is being appointed. The representative’s name and contact details will be published here and in the Privacy Policy as soon as the appointment is in place. Until then, people in the EU can contact us directly at [email protected], and retain the right to complain to their national supervisory authority.
Data (Use and Access) Act 2025: the Act’s data protection provisions were commenced in stages during 2025 and 2026. Since 19 June 2026, section 164A of the Data Protection Act 2018 gives people the right to complain about our handling of their personal data directly to us. We publish a route for that at /legal/data-complaint.html and undertake to acknowledge any such complaint within 30 days, as the section requires. Our privacy notices state this right alongside the right to complain to the ICO under section 165.
Data subject rights: access, rectification, erasure, restriction, portability, objection, and complaint to the UK Information Commissioner’s Office (ICO). Exercise any right by emailing [email protected].
3. Payment compliance (PSR 2017 · PCI DSS)
All card and digital-wallet payments are processed by Stripe Payments UK Ltd — authorised by the Financial Conduct Authority under the Payment Services Regulations 2017 (FRN 752443). Stripe is a PCI DSS Level 1 service provider.
Alderframe LTD’s PCI DSS scope is SAQ-A — we never see, transmit or store card numbers, CVVs, or PINs. Cardholder data is collected entirely on Stripe’s hosted Checkout page (checkout.stripe.com and buy.stripe.com) and never on alderframe.co.uk. Payouts settle to Alderframe LTD’s GBP business current account at Tide (provided by ClearBank, FCA-authorised).
Bank-transfer payments (Faster Payments) are received directly into the Tide account; the sort code and account number are provided on issued invoices only and are not used in any other context.
4. Consumer protection (Consumer Rights Act 2015 · Consumer Contracts Regulations 2013)
For UK consumers buying services online from Alderframe:
- 14-day cancellation right from order confirmation under the Consumer Contracts Regulations 2013. Performance-fee carve-out applies if you ask us to start work within the 14 days. Full detail in our Service Terms §6.
- Services performed with reasonable care and skill under the Consumer Rights Act 2015 §49. Where they aren’t, we will redo or refund the affected stage.
- Information requirements: pre-contract information (service description, price, cancellation rights, business identity) is provided on the Studio catalog page and at Stripe Checkout before any payment is captured.
- No hidden fees: catalog prices are the final price (no VAT added; no booking fees; no card surcharges). Promo codes (e.g. HELLO15) are the only price modifier.
5. Provision of Services Regulations 2009
Information about Alderframe LTD as a service provider is published on this page (company identity, contact details, professional indemnity status, after-sales process). Any further information required under the Regulations is available on request to [email protected].
6. Modern Slavery Act 2015 statement
Alderframe LTD’s annual turnover is significantly below the £36 million threshold at which a formal Modern Slavery and Human Trafficking Statement is mandatory under section 54 of the Modern Slavery Act 2015. Even so, Alderframe is committed to operating without modern slavery, servitude, forced or compulsory labour, or human trafficking in any part of our business or supply chain.
Our practical measures, proportionate to a small founder-led studio:
- We work only with suppliers and subprocessors whose published policies and reputation are consistent with the Act (Stripe, Tide/ClearBank, Cloudflare, Supabase, Apple, Google, GitHub) — all major regulated providers with their own published policies.
- Engagements with subcontractors (if and when used) include a clause requiring compliance with the Modern Slavery Act 2015 and equivalent laws in their jurisdiction.
- Any credible concern can be reported confidentially to [email protected] and will be taken seriously.
7. Anti-bribery & corruption (Bribery Act 2010)
Alderframe LTD has a zero-tolerance approach to bribery and corruption. We do not offer, promise, give, solicit or accept bribes — financial or otherwise — to or from any client, supplier, public official, or other party, in the UK or any other jurisdiction. Reasonable and proportionate hospitality (e.g. a coffee meeting) is allowed; anything else is not.
Any concern about a possible breach can be reported confidentially to [email protected].
8. Equality & non-discrimination (Equality Act 2010)
Alderframe LTD is committed to equal treatment and to not discriminating against any client, supplier or member of staff on grounds of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation. We design and build products to be accessible by default — see our individual product accessibility statements (e.g. RouteSky) and our accessibility statement.
For the alderframe.co.uk website itself, our accessibility target is WCAG 2.2 Level AA. We will publish a formal Website Accessibility Statement on this hub once we have completed a third-party audit.
9. Sanctions, AML & KYC
Alderframe LTD will not knowingly accept business from, or provide services to, any individual or entity:
- subject to UK financial sanctions administered by the Office of Financial Sanctions Implementation (OFSI);
- subject to EU, US (OFAC), or UN Security Council sanctions;
- resident or operating in a comprehensively sanctioned jurisdiction (currently Russia, Belarus, Iran, North Korea, Syria, Cuba, Crimea, Donetsk, Luhansk);
- where the source of funds is not transparent.
Stripe performs automated sanctions screening on all card transactions in line with its FCA obligations. For bank transfers, we may ask basic KYC questions before accepting unusually large sums. Anti-money-laundering is taken seriously even where formal MLR 2017 registration is not required for our service type.
10. Insurance
Professional Indemnity insurance: [in arrangement — policy details will be published here on inception]. Target cover: minimum £1 million per claim, market-standard for UK iOS development consultancies.
Public Liability insurance: [not currently held]. Alderframe operates remotely with no visiting public; risk is assessed as low. Will be arranged before any in-person service delivery.
Cyber Liability insurance: [in arrangement]. Covers data breach response and notification costs.
11. Apple Developer Program & App Store compliance
Where Alderframe LTD prepares or submits apps to the Apple App Store on a client’s behalf (as part of the App Store Launch Pack catalog item), submissions are made under the client’s own Apple Developer Program account using their own Team ID. Alderframe’s Team ID (F853777W6P) is used only for Alderframe’s own products (Freshli and RouteSky; SaySpace until it closed in September 2026). All submissions comply with the App Store Review Guidelines and the Apple Developer Program License Agreement.
12. Online Safety Act 2023
Alderframe LTD’s social app, SaySpace, closed permanently in September 2026 and is no longer available.
Since version 1.1 (August 2026), RouteSky has carried an optional community hazard-report layer in which reports made by one driver are shown to others. We treat that as bringing RouteSky within the Act’s user-to-user regime and apply the same approach: reports are typed rather than free text, every report can be flagged, every reporting device can be blocked, repeatedly flagged reports are hidden automatically, and flags reach a person. There is no small-service exemption from the Act and we do not claim one; our risk assessments are held internally and available to Ofcom on request.
The Build With Alderframe service is B2B / B2C consultancy with no user-to-user functionality of its own, and alderframe.co.uk carries no user-generated content.
13. Cookies & PECR
Use of cookies on alderframe.co.uk is described in our Cookie statement. The site uses only strictly-necessary cookies set by our infrastructure provider (Cloudflare) for security and performance. No analytics, advertising, or marketing cookies are set on alderframe.co.uk itself. PECR consent is therefore not required for first-party cookies. Since 5 February 2026 the position is governed by the new Schedule A1 to PECR (inserted by the Data (Use and Access) Act 2025), which also confirms that these rules apply to mobile apps as well as websites, and which raised PECR penalties to UK GDPR levels.
14. Complaints
If you have a concern about any aspect of Alderframe’s service or conduct, see our Complaints procedure. Internal resolution is the fastest route. UK consumers retain all statutory rights to escalate to an approved Alternative Dispute Resolution body or to Trading Standards; where we have exhausted our internal procedure on a consumer complaint we will confirm that in writing and identify a competent ADR entity, as regulation 19(2) of the ADR Regulations 2015 requires. Complaints specifically about personal data go through /legal/data-complaint.html, and reports about content in our apps go through /legal/dsa.html.
15. Tax & financial reporting
Alderframe LTD files annual accounts and confirmation statements with Companies House and corporation tax returns with HMRC as required by UK law. We are not currently registered for VAT (turnover below the £90,000 threshold); we will register and add UK VAT to invoices at the threshold or earlier if appropriate.
16. EU Digital Services Act (Regulation (EU) 2022/2065)
The optional community hazard-report layer in RouteSky is a hosting service carrying content provided by its users, distributed in the European Union. Our Article 11 and Article 12 contact points, our Article 16 notice-and-action route and our approach to statements of reasons and appeals are published at /legal/dsa.html. Alderframe LTD is a micro-enterprise and relies on the Article 19 exemption from the additional online-platform obligations in Section 3 of Chapter III. A legal representative under Article 13 is being appointed and will be published on that page and notified to the relevant Digital Services Coordinator. Trader information for EU App Store distribution is verified with Apple and uses the same registered company name and registered office as this website.
17. European Accessibility Act (Directive (EU) 2019/882)
Alderframe LTD is a micro-enterprise within the meaning of Article 3(23) of the Directive (fewer than ten people and turnover and balance sheet total each below €2 million), and is therefore exempt from the Directive’s accessibility requirements for services under Article 4(5). We publish an accessibility statement voluntarily at /legal/accessibility.html, which sets out what our apps support and the limitations we know about. We build to WCAG 2.2 AA as a design target but do not claim formal conformity with EN 301 549. We will re-test the exemption if headcount changes.
18. EU AI Act (Regulation (EU) 2024/1689)
No Alderframe product uses a prohibited practice under Article 5 or a high-risk system under Article 6. The generative features we ship are Freshli’s recipe suggestions and RouteSky’s Ask RouteSky answers, both produced by Apple Intelligence on the user’s own device; Freshli labels its suggestions as generated, and RouteSky checks every number in an answer against the route’s own forecast before showing it. RouteSky’s Journey Score is deterministic code rather than a model. Our full disclosure is at /legal/ai.html, and we maintain AI-literacy measures under Article 4 proportionate to a company of this size.
19. Governing law
This page and Alderframe LTD’s general legal documents are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction, subject to any mandatory consumer-protection rules in your country of residence.
Solicitor-review note. This page is published in good faith and reflects current UK law as Alderframe LTD understands it on 27 June 2026. It is not legal advice. Alderframe LTD recommends having a qualified UK solicitor review the documents in the Legal hub before relying on them for any specific situation. Items marked [pending] or [in arrangement] are being actively progressed and will be filled in publicly as they complete.